3 Jul 2021

Director of Marketing


Job Description

CaseWare is a remote first company now and all our opportunities are open to applicants across Canada. 🇨🇦[Haven’t heard of us? That’s ok – ask your CPA or CA friend – they’ll talk your ear off!]CaseWare is a product-driven company, supporting accounting firms, corporations, and governments. With innovation, efficiency, quality, and value in mind, we build market software solutions for auditors that push the technological boundaries in the industry. With a global reach, today our solutions enable business-critical work for users in 130 countries and in 16 spoken languages. We have a track record of success building great products and teams by always putting our customers first, and have over 30 years of deep expertise in the space. CaseWare is now in our next growth phase and needs incredible talent – like you.The Director of Marketing is a goal-oriented professional who will work with the VP of Marketing in developing and executing marketing & digital strategies including oversight for the marketing operations team. The successful candidate will play a key role in growing the business. This is a “hands-on” position where you will create the strategy and marketing plan in coordination with the marketing resources that assemble all marketing technologies, and programs to be leveraged by individual geographies and product marketing, brand, content, and communications. The ideal candidate will possess a passion for the customer and a proven track record of developing & implementing multi-channel marketing plans to B2B customers in the Accounting, Corporate, and Government markets. This role is vital to the success of scalable lead generation across the global marketing enterprise. You will manage a team of at least 6 marketing professionals, all experts in the field ranging from marketing automation, data/reporting, data/CRM management, Digital strategy, and web management, and using your experience and expertise to guide them to achieve the business and operational KPIs.  You will ensure that all marketing tech is fully optimized and templated, while Digital strategy supports the lead generation programs.  About CaseWareWith a head office in Toronto, CaseWare is one of Canada’s original Fintech companies, having led the industry for over 30 years, with more than 500,000 users across 130 countries and available in 16 different languages.While you might not have heard of us (yet) over 36,000 accounting and audit professionals list CaseWare as a skill on their LinkedIn profiles!CaseWare’s cutting-edge software products are meticulously designed for accounting firms, corporations and governments. Our teams are continually collaborating, innovating and building upon our existing suite of products. With a customer focused mindset we are building technology that is shaping what the future of audits, financial reporting and financial data analytics will look like.With a recent strategic investment from Hg Capital in 2020, CaseWare is now in its next major growth phase as we double down on the people and products that have made CaseWare so successful to date.One of CaseWare’s core values is that we believe Our People Make Us Great and with that in mind, we’re dedicated to building teams as diverse as our customers in an equitable and inclusive way. We welcome and encourage candidates of all backgrounds to apply. Should you require accommodations or have any questions at any point during the application or interview process, please e-mail our People Operations team at careers@caseware.com.#LI-remote



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